Cassandra Walker Pye, senior director in APCO Worldwide’s Sacramento office, counsels corporate leaders, association executives and political professionals on market entry, corporate positioning, food marketing and crisis communication.
For more than two dozen years, she has advocated for business interests across diverse industry sectors on a broad range of policy issues, including food retailing, labor relations, environmental responsibility and lawsuit abuse. Since 2007, she has successfully led the public relations and communications team for the world’s fourth-largest retailer to help it introduce one its store brands to the Western states. Her extensive network of relationships with leaders in the business and labor communities, as well as federal, state and local government, helps clients achieve their business and political objectives.
Prior to joining APCO in 2005, Ms. Pye was deputy chief of staff to California Governor Arnold Schwarzenegger and served on his historic post-recall election transition team. Previously, she was vice president of corporate affairs and political director for the California Chamber of Commerce, where she headed several candidate- and issue-focused political action committees. Ms. Pye also served as director of public affairs for the California Retailers Association, director of governmental relations for the California Grocers Association and state relations manager for the Food Marketing Institute.
She is a senior fellow and a member of the Board of Directors for the Mountain Valley Chapter of the American Leadership Forum, a Trustee of the California Blue Ribbon Commission for Autism Foundation and presently serves as President of the Sacramento Chapter of Jack and Jill of America, Incorporated. Ms. Pye is a member of the Advisory Board for Golden Pacific Bank, headquartered in Sacramento, Calif.
Ms. Pye graduated from The George Washington University, where she earned a Bachelor of Arts in political theory.